Geo Routes

What is GeoRoute?

GeoRoute is a redirect management tool that replaces spreadsheets and WordPress plugins. Create URL redirect mappings (source path to destination URL), import them from CSV, and let the GeoSwap script run them. No server configuration needed.

Unlike GeoRedirect, GeoRoute has no geo-targeting. Every route applies to visitors from every country. If you need different destinations by location, use GeoRedirect instead.

How It Works

Create routes or import from CSV

Map source URLs to destination URLs. Import hundreds of redirects at once from a CSV file, or create them one by one in the dashboard.

Routes sync to the edge

When you save, your routes are cached in Redis and served by the GeoSwap edge worker on Cloudflare. No database queries at request time.

Visitors are redirected instantly

When a visitor opens a source URL, the GeoSwap script asks the edge for a match and sends the browser to the destination. The script must be installed on the site. Bots and crawlers are not redirected and see your original content.

CSV Import

The fastest way to get started is importing your existing redirects from a CSV. GeoRoute accepts a simple three-column format:

source_url,destination_url,status_code
/old-blog/post-1,https://example.com/blog/post-1,301
/products/old-widget,https://example.com/shop/new-widget,301
/about-us,https://example.com/company,302

You can import up to 500 rows at a time. Rows with a source path already used by a GeoRedirect, or repeated earlier in the same file, are skipped and listed so you can fix them. The rest still import.

Route Options

GeoRoute vs GeoRedirect

Best Practices

Use 301 redirects for permanent URL changes (page moved, domain migration).

Use 302 or 307 for temporary redirects (testing, seasonal campaigns).

Import your redirects from a CSV to avoid manual entry errors.

Use labels to organize routes by project, client, or migration batch.

If you need different destinations per country, use GeoRedirect instead.