Free forever. Pay when your team grows.

Usage is site visits and short-link clicks by people. A site visit is one person's visit to your site, however many pages they view, ending after 30 minutes idle. Each click on a GeoSwap short link is one short-link click, so a click that lands on a site running the GeoSwap script counts once as a short-link click and once as a site visit. Only people count: bots are never billed. We still show you every bot visit in Analytics (search engines, AI crawlers, link-preview bots and other automated traffic), but bots and automated traffic never count toward your usage or your bill.

Free and Pro don't meter usage. As a guide, fair use is around 100K site visits and short-link clicks a month on Free and 200K on Pro — most workspaces stay well under it. If you're consistently above it, we'll get in touch and suggest the plan that fits; we never throttle or switch off your links without talking to you first, and nothing is charged. Details are in our Terms of Service.

Business usage is unlimited and guaranteed — never throttled, covered by the 99.95% uptime SLA. 1M site visits and short-link clicks a month are included; beyond that they're billed at $0.20 per 1,000 on your next invoice. For example, 1,250,000 site visits and short-link clicks in a month costs $299 + 250 × $0.20 = $349.

Yes. Every geo feature is free forever — unlimited links, redirects, rules, segments and custom domains, A/B testing, API access and CSV export — with no credit card and no trial clock. Paid plans add deeper analytics (pages, visitors, campaign funnels), team roles, longer history and campaign-scale volume. Read the full story: /blog/why-geoswap-is-free

Editors can create and edit links, redirects, rules and segments, and see analytics — but they can't delete anything or manage members, domains, API keys or billing. It's built for marketing and campaign teams who need to ship without admin access. The Editor role is available on Business and Enterprise.

Yes. Upgrades take effect immediately and are prorated. Moving from Business to Pro credits the unused part of your Business fee, and editors become viewers. If you cancel to Free, your paid plan runs until the end of the billing period, then admins and editors become viewers. Your rules, links and data are never deleted.

Yes. Each workspace (usually one website or brand) has its own plan. Pro is $99/mo per workspace and Business is $299/mo + usage per workspace. You can run as many Free workspaces as you like.

Pro and Business are billed monthly by card through Stripe. You can view invoices, update your card, or cancel anytime from Settings → Billing. Enterprise customers can pay by invoice.

Enterprise is for large marketing programs — high-volume shortlinks and geo routing across paid, email, SMS and print campaigns. It starts at $5K/month and is customised to your use case: tell us your expected monthly site visits and short-link clicks and we'll put together SSO (SAML / OIDC), volume pricing, custom terms or an MSA, invoicing, custom SLA terms beyond Business's 99.95% standard, a dedicated contact, and a hands-on migration from your current tool. Get in touch at https://geoswap.co/enterprise

Geo Targetly charges $9 to $349 per month and stops serving your rules when your pageview quota runs out. GeoSwap gives you the same features on the Free plan, never switches your links off, and adds hreflang generation, AI bot detection and redirect management.